We are two childhood friends, Cori & Jordan, who pooled our talents to figure out a way to harmonize two seemingly contradictory values we both hold dear; environmental justice and creative expression through clothing. We both love art and fashion, but we’re well aware of the harmful societal and environmental impacts of excessive consumerism.
So we imagined a utopia where it's easy to find new wardrobe additions that will make you look and feel as rad as you actually are: someone who cares about the planet they live on and all the people they share it with.
We’re so happy you’re here! Thank you for supporting a realized longtime dream of ours -- it means everything to us.
Co-Founder & Owner
Cori has grown up dreaming of a career in the fashion industry and decided to pursue it after earning her Bachelor’s of Science in Dietetics at Indiana University. She enjoyed 5 years of valuable experience in the fashion and retail sector, from client relations and order fulfillment for a custom leather startup to a business internship at a Chicago bridal boutique. Desiring creative control and ethically responsible business model, she resolved to build her ideal company here in Indy. She hopes to collaborate with the existing community of local creatives and small businesses. Cori imagines a progressive fashion industry that prioritizes careful consideration of impact on the planet, natural resources, and quality of life.
Jordan is a luxury designer, writer, and marketing coordinator working in the aviation industry. She is working towards forming an intersectional community engaging in composting, conservation, and making a low impact, sustainable lifestyle easily accessible to all while supporting local businesses and creatives. She wants to eliminate the facade of normalcy that has been created in recycling, factory farming, single-use plastic, and of course - fast fashion.